Thailand is preparing for a major economic transformation in 2025. This will create numerous opportunities across various sectors. As the country continues its post-pandemic recovery, several industries are set for significant growth. These trends are driven by national initiatives and global changes. This article highlights the key business opportunities and sectors to watch in Thailand in 2025.
1. Tourism and Hospitality
Tourism has long been a cornerstone of Thailand’s economy, contributing approximately 20% of GDP in 2023. The sector is rebounding vigorously after the pandemic, with international arrivals nearing pre-crisis levels.
Relaxed visa regulations now allow visitors from 93 countries to stay up to 60 days. Additionally, emerging destinations like Chiang Rai and the Isaan region are becoming more popular, attracting travelers seeking authentic experiences. This creates opportunities for boutique hotels and eco-friendly accommodations. As a result, Thailand has been named “Destination of the Year 2025” by Travel + Leisure. Businesses can stand out by incorporating cultural activities, wellness programs, and sustainable tourism practices.
2. Technology
Thailand’s technology sector is growing rapidly, driven by investments in digital infrastructure and innovation. The government’s “Thailand 4.0” initiative aims to turn the country into a high-tech hub. Key focus areas include robotics, smart electronics, cryptocurrencies, and digital services.
Furthermore, according to Reuters, the Thai government plans to develop a workforce of 280,000 in advanced industries over the next five years, including 80,000 in the semiconductor industry and 50,000 in artificial intelligence (AI). This initiative is supported by training programs and tax incentives for companies that invest in employee education.
3. Renewable Energy
Thailand is progressing toward sustainable energy, with plans to increase the share of renewables in its energy mix. In fact, the government has set ambitious goals to generate 50% of its energy from renewable sources by 2040.
This transition opens doors to investments in solar, wind, and biomass energy projects. Companies specializing in clean energy technologies and services are well-positioned to benefit. They can take advantage of supportive policies and growing environmental awareness among consumers.
4. Entertainment
Thailand’s entertainment sector is evolving, with growing investments in film, music, and digital content production. Government initiatives to promote creative industries and the country’s rich cultural heritage provide a strong foundation for growth. In addition,, the potential legalization of certain forms of gambling, such as Casinos and related attractions, is also under consideration, which could significantly diversify entertainment offerings further and attract international visitors.
5. Real Estate
The Thai real estate market is undergoing significant transformation, driven by an increase in foreign investments and a recovery in the tourism sector. According to Osiris Investissements, the market is expected to see notable growth between 2024 and 2025, supported by a projected economic growth rate of 2.4% in 2024 and declining inflation.
Moreover, the national budget for the 2025 fiscal year, approved by the Senate, amounts to 3.75 trillion baht, marking a 5.5% increase compared to the previous fiscal year. This budget includes capital expenditures of 1.23 trillion baht, representing 33% of the total, primarily allocated to infrastructure projects.
6. E-commerce
According to the “e-Conomy SEA 2023” report by Google, Temasek, and Bain & Company, Thailand’s e-commerce market had a Gross Merchandise Value (GMV) of $22 billion in 2023. Projections indicate it will reach $30 billion by 2025 and $60 billion by 2030.
According to toutelathailande.fr, Thailand’s digital economy is projected to reach a GMV of $49 billion by 2025. By 2030, it could grow to between $100 billion and $165 billion, making it the second-largest digital economy in Southeast Asia, after Indonesia.
These figures reflect significant growth, supported by the increasing adoption of digital technologies, improved internet access, and a rise in online shopping among Thai consumers.
7. Artificial Intelligence (AI)
Artificial Intelligence is transforming business operations in Thailand as companies increasingly adopt AI-centered strategies to enhance efficiency and competitiveness. According to a joint study by Microsoft and LinkedIn, 92% of Thai workers already use AI in their jobs, a figure significantly higher than the global average of 75%.
To support this transition, Microsoft has announced the opening of its first regional data center in Thailand. This will expand the availability of its cloud services and provide world-class AI infrastructure.
Therefore, the growing adoption of AI in Thailand, supported by technological investments and a receptive workforce, presents promising prospects for innovation and business competitiveness in the coming years.
Conclusion
Thailand’s economic outlook for 2025 is promising, with multiple sectors offering substantial growth and investment opportunities. Companies that align with the country’s strategic initiatives and adapt to evolving market dynamics are well-positioned to succeed in this dynamic economy.
Ready to seize these opportunities in Thailand? Gorioux Siam specializes in business consulting and company formation assistance, offering tailored support to help you navigate the Thai market with confidence! Do not hesitate to reach out to us by email at : info-siam@gorioux.com or by phone at +66 (0)200-48-549.